Shield Roofing Co.

A conversion-first landing page for a local roofing contractor running Google Ads. The navy-and-orange design is built from the company logo, the headline mirrors the ad keywords (roof repair, roof replacement, Columbus) and every section pushes to one of two actions: call now or request a free inspection. A storm-damage callout adds urgency after Ohio hail and wind events, and a sticky call bar keeps the phone number one tap away on mobile.

Industry

Solar & Home Services, Trades & Construction

Platform

GoHighLevel, WordPress

Website type

Landing Page, Lead Generation

Primary goal

Generate Leads, Request a Quote

Style

Bold, Conversion-Focused

Palette

Navy, Deep blue, Safety orange, White

This concept uses a fictional brand and demonstration content. Forms and checkout flows inside the demo are non-operational.

Designed for

Roofing contractors running Google Ads or Local Services Ads. Storm restoration and exterior companies. Any home-services business that needs a single-purpose lead page rather than a full website.

Key sections

Sticky header with click-to-call number and CTA
Hero with keyword headline and free-inspection lead form
Trust strip (ratings, free inspections, 24/7 storm line, same-week scheduling)
Four service cards: repair, replacement, storm damage inspection, roof inspections
Storm-damage urgency banner
Why choose us with licensed/insured and insurance-claim points
3-step process
Service-area list for Columbus suburbs
FAQ accordion
Final call-to-action and footer
Thank-you page for conversion tracking

Functionality highlights

Lead form (name, phone, email, ZIP, service needed, notes) with spam honeypot
Submits to Netlify Forms and redirects to a thank-you page usable as a Google Ads conversion
Every phone number is a tel: link that fires a call_click event for Google Ads / GA4
Ready-made placeholder for the Google tag and conversion snippet
Mobile sticky bar with Call Now and Free Inspection buttons
FAQ accordion, smooth anchor scrolling, fully responsive layout

How we would customise it

Your logo, colours, phone number, service area and services replace the demo content. The form connects to your CRM (GoHighLevel, HubSpot or email) and the Google Ads conversion tag is wired in so every call and form lead is tracked from day one.